Jamie Edwards’ Bio
Jamie Edwards specialises in the art of thinking differently. His eclectic mix of disciplines will help you succeed in sport, business or life.
A former basketball international, Jamie developed Peak Performance skills to overcome the physical limitations of being 5 foot 6 inches tall playing basketball at both club and international levels. Having spent time in the USA where many athletes are introduced to MENTAL TRAINING early in their career he had first hand experience of the skills used to develop NBA players, and continued to develop his knowledge and skills and became a passionate student of personal and professional development techniques.
As founder of Trained Brain Jamie’s approach to coaching, be it in sport or business, challenges traditional learning techniques and provides a unique experience that develops a “think differently” perspective. This will enable YOU to apply the tools and the skills immediately and see the results. After the first test against Australia in Summer 2005, Andrew “Freddie” Flintoff did just that and sought assistance with his mental game by approaching Jamie for advice. What followed was an extraordinary turn around and Freddie was awarded two man of the match appearances and a Man of the series as a result of developing new mental skills with Trained Brain.
Jamie has worked with a wide array of elite athletes, including Ryder Cup stars such as Darren Clarke and Lee Westwood, international rugby players including Lewis Moody MBE, World Rally Championship Driver Guy Wilks, World Snooker player Jimmy White and several outstanding young Premiership Footballers such as Newcastle United’s striker Shola Ameobi. Currently working closely with the PGA of Great Britain on the Trainees diploma course, Jamie was this year the first speaker to be invited back in two consecutive years to present at the PGA of Sweden coaching conference.
Jamie has also been a significant presence in the business world, presenting keynotes and dynamic workshops to large companies such as Red Bull, Fortis and BMW enabling them to apply efficient management techniques to their company strategies.
Jamie embodies the mission of “changing the way sports are coached and learned” with an energy that is infectious.
If you would like to find out more about 1-2-1 consultations with Jamie Edwards or have an event that you would like him to speak at please call 0207 125 0027.
“An Incredibly impressive, enjoyable and informative experience that has influenced not only the way I teach and play, but also my attitude to life in general, an amazing journey which I would recommend everyone to make.”
Paul Lever, Liverpool FC
“Jamie combines his passion for coaching thinking skills with his passion for coaching young people in a unique and inspiring way, which is a credit to him and benefits anyone in his company. Jamie was regarded as a role model who showed that excellence in something other than academic subjects also has value. His name is now synonymous with the achieving of potential in sports and business. In my opinion Jamie is admired and well regarded by those he works with.”
Liz Henning, National Maths Co-Ordinator
“Jamie’s work is great. His sessions were inspiring full of fantastic methods to keep any serious sporting player on the right track, before, during and after their matches.”
Dan Bloxham, Head Coach All English Tennis Club
Highlights of interviews and presentations from Jamie Edwards.